WHEN OPENING YOUR FIRST MARTIAL ARTS CLUB - KNOW WHAT YOU NEED GO  TO HERE! (The One Stop Shop) 

Whether it be as a hobby or to make an income you need help to open up a martial art school . You will no doubt be dealing with the public and/or the corporate sector so you need to appear and indeed act with the professionalism of a qualified instructor, as you are a representative of the martial arts industry. There are various laws around OH&, dutry of care, busines structures, insurance, codes of practices that you should be aware of before opening.

The form linked here will help us offer you more information about services / products available to you - GENERAL INFORMATION ENQUIRY FORM 

This is just a brief overview of what instructors require before they open a martial arts school.

There are Martial Arts Coaching Courses especially tailored for School Owners and assistant instructors that ticks all the boxes and is at a price that is affordable for everyone – Australian Martial Arts Coaching Scheme (AMACS). This is also a great way to train up your  students who want to be instructors.

Stage 1: Qualifications – You have the right qualifications, checks and licenses so now you need to look at martial arts insurance to protect both you and your students.

Stage 2: Insurance – There are a number of polices to cover all areas of your business, but not every school owner will operate with it. The covers are Public Liability and Professional Indemnity as one package and Player Accident and Income Protect as another. There is also insurance for the Property you rent / owe and the Contents / Equipment inside it that can be covered for Fire / Theft along with Business Interruption, this all comes as a Business Package with all those elements.  (follow the link for more info).

Stage 3: Curriculum – Is what you sell – What are you going to teach?
The AMACS courses includes curriculums building as one of the modules.
Make your training syllabus clear and easy to follow.

Stage 4: Policy & Procedures – OH&S – Accident report book, blood rule and other polices need to be formalised and implemented. MAA Membership includes resources sign up forms (waivers), incident reporting, risk operational /management manuals etc.

Stage 5: Location – Where are you going to teach?
Church hall, Community Centre, Fitness Centre, Scout Hall, PCYC, WMCA, school hall, from home, lease/buy a factory - shopfront. The choices are varied and will depend on how much of an investment you want to put in and each one having their advantages and disadvantages.

Stage 6: Advertising – Let’s face it you can be the best and most skilful /qualified master in the world but unless the students know where they can find you, there isn’t a school. In all my years of experience I haven’t found one model that works all the time and what worked several years back doesn’t work as well today. Do your own research and  seek consultation with a good business coach. We have a few working with us.

Advertising needs to be confident / repetitive and far reaching in all the ways that people search for information / your service.

You need leads, that is people calling you, better still turning up at your school and then you need to sell them your service and you have a better chance of doing that speaking face to face.